O’learys

O’Learys Belgium offers a vibrant mix of sports, dining, and entertainment. Inspired by American sports bars, it provides a lively atmosphere across multiple locations, including Hasselt and Ghent. Guests enjoy delicious meals, catch live sports, and participate in activities like bowling and karoke. Worldwide, there are more than 100 units, providing the best time for guests.

O'learys is an all-in-1 concept with food, drinks and entertainment

1. The challenge

O’Learys Belgium relies on tools like Lightspeed, AAPI, and Growzer to efficiently serve around 500 guests daily, ensuring top-tier customer experience and a good speed of service. In the back-office, sales, costs and profitability have to be measured to keep the business healthy. However, daily reports after shifts, required manually collecting data and logging, resulting in high inefficient work with chances for making errors. The manual reporting impacted decision-making by management. Seeking automation and deeper insights, O’Learys explored several solutions without success—until partnering with NDUX, which finally delivered the comprehensive reporting and analysis they needed.

2. Solution

The NDUX 360 platform automates data collection from multiple sources, consolidating everything into one intuitive tool. O’Learys Belgium now has a clear view of operational KPIs and captures operational feedback using the “operational journey”, where feedback from operations is logged and saved for future analysis. Integrating systems like Lightspeed, AAPI, Growzer, Google reviews, Guest XM, and a guest-counting camera system allows O’Learys to calculate average spending per guest accurately. Unlike other providers, NDUX offers in-house capabilities to handle complex integrations, delivering the customized solution O’Learys needed.

3. The result

By eliminating manual data capture, O’Learys Belgium saved over an hour per day on reporting. With all data consolidated into one platform, they can now perform advanced analyses, such as trend and root cause analysis, helping to boost sales, reduce costs, and enhance customer satisfaction. The removal of manual data processing has also improved employee morale. O’Learys now benefits from new data tools and dashboards, making them more data-driven than ever, thanks to their partnership with NDUX.

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